Leah Perkins, Author at Booyah Advertising

Booyah's Recent Blogs

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bona reach case study

How We Grew Bona’s Reach 33% With DV Scibids AI

Reach is one of those metrics that looks simple until you actually have to move it. For awareness campaigns, the job is not to serve more…

Paid Media Paid Social

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Marketing Analytics Paid Media

Every Measurement Method Answers a Different Question. Is Yours Answering the Right One?

Paid Media Paid Search Paid Social

Data Isn’t the Problem. Knowing What It’s Telling You Is.

Paid Media

OpenAI Ads: Where Search Meets Social (And What the Data Actually Shows)

Paid Media

See All Paid Media

Paid Media Paid Social

How We Grew Bona’s Reach 33% With DV Scibids AI

Marketing Analytics Paid Media

Every Measurement Method Answers a Different Question. Is Yours Answering the Right One?

Paid Media Paid Search Paid Social

Data Isn’t the Problem. Knowing What It’s Telling You Is.

Organic Media

See All Organic Media

Organic Media Paid Media

Doubling Down on Performance: How Booyah Helped a Self-Storage Company Reach New Heights in May

Content Marketing SEO

How to Rank in ChatGPT Search

Content Marketing SEO

Training Your Replacement: A Content Creator’s Guide to the AI Takeover

Marketing Analytics

See All Marketing Analytics

Marketing Analytics Paid Media

Every Measurement Method Answers a Different Question. Is Yours Answering the Right One?

Marketing Analytics New Advertising Paid Media

Google Performance Max Campaigns: Should You Use Them?

Advertising Trends Marketing Analytics

A Guide to Responsible Marketing Data Collection

Press Room

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Inflation and Consumer Spending: What your business should know

Advertising Trends Financial Press Room

Inflation and Consumer Spending: What Your Business Needs to Know

outside-best-places-to-work-2022

Press Room

Booyah Awarded #16 Spot on Outside’s 50 Best Places to Work in 2022 List

Press Room

Booyah’s Alex Namatevs In Medium’s Authority Magazine

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